online marketing for beginners

    EMAIL MARKETING :A POWERFUL ASSET "Email is the fastest, most flexible ,cost-efficient, personalized, and targeted communication medium in the world today" Peppers & Rogers Group EMAIL MARKETING   is all about sending transactional emails send promotional emails or to a number of people to promote their goods and services and also to build relation among our customers. D espite all the buzz about snapchat twitter, instagram, facebook, and other  social media, email is still the most widely used way people communicate at a distance in writing, whether personally, as consumers, or in business- the  "killer app"  of digital communication. "Email has an ability many channels don’t: creating valuable,  personal touches – at scale." "If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel." You probably want to know what makes email such a great marketing channel. Let's take a lo